Shift Up Now Athlete Loni Unser has chosen the Shift Up Now Foundation as the recipient of a $1,000 donation that she was awarded for being the “fastest Porsche up the mountain” at the 103rd running of The Broadmoor Pikes Peak International Hill Climb (PPIHC) presented by Gran Turismo on June 22, 2025.
The donation, which was awarded by Joe Brenner at Porsche Colorado Springs, will be used to set up a karting scholarship for the 2026 season in Unser’s name. Her goal is to provide a unique opportunity for an up-and-coming talented female kart racer, and Unser will be personally involved in selecting the winner.
“Throughout my career in racing, I have had so many amazing people help me,” said Unser. “So, I am excited to have the opportunity to give back and help a young girl elevate her career. Thank you Porsche Colorado Springs and Shift Up Now for making that possible.”
When the Shift Up Now Foundation grant window opens for the 2026 season, female karters below the age of 18 who are seeking to compete in the World Karting Association (WKA) or SuperKarts USA (SKUSA) are invited to apply. Applications will include a request for racing resume and online form completion. More information will be provided on the Shift Up Now website and social media channels as the grant window approaches.
Shift Up Now Foundation, Inc. is a nonprofit organization dedicated to helping talented female racers in motorsport. By providing financial support to females in motorsport through corporate giving, gifts, donations, and grants, the foundation aims to create opportunities for women in motorsport to succeed and thrive. This allows these racers access to more competitive equipment, seat time for testing and practice, and resources to help grow their careers.
“We’re thrilled that Loni has chosen to make this donation to the foundation, and thank you to Porsche Colorado Springs for providing it,” said Shift Up Now CEO Pippa Mann. “Something like this can have a profound impact to kickstart a young female racer’s career. We’re excited to review the applicants and who knows? Perhaps someday, the winner will be part of the Shift Up Now roster!”
Race fans and allies are invited to join the mission by becoming a member of The Inside Track by Shift Up Now, or making a donation online at https://shiftupnow.org/
