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Nicole Havrda Announces 2026 Season with Shopify Racing Powered by TWOth

Nicole Havrda Announces 2026 Season with Shopify Racing Powered by TWOth

Shift Up Now Athlete Nicole Havrda unveiled her 2026 racing season plans, joining Shopify Racing powered by TWOth for its full-season participation...
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AE Victory Racing Names 5 Finalists for 2026 Female Driver Development Shootout

AE Victory Racing Names 5 Finalists for 2026 Female Driver Development Shootout

AE Victory Racing (AEVR) has selected five finalists to compete in its 2025 Driver Development Shootout, taking place January 29–30...
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“The Hannahs” to Compete in IMSA Michelin Pilot Challenge for 2026

“The Hannahs” to Compete in IMSA Michelin Pilot Challenge for 2026

Shift Up Now Athletes Hannah Greenemeier and Hannah Grisham announced this week that their Heart of Racing (HoR) team will...
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AE Victory Racing Finishes Third in Championship After Back-to-Back Podiums at COTA

AE Victory Racing Finishes Third in Championship After Back-to-Back Podiums at COTA

Shift Up Now Athletes Sarah Montgomery, Alana Carter and Ashley Freiberg earned two consecutive podium finishes for AE Victory Racing...
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A Night with the Shift Up Now Foundation Raises More Than $100,000 in Grants for Female Racers

A Night with the Shift Up Now Foundation Raises More Than $100,000 in Grants for Female Racers

The Shift Up Now Foundation is thrilled to announce that its second-annual, in-person fundraising event - A Night with the...
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Back-to-Back Top Ten Finishes for Cook in Miami

May 7, 2024
Shift Up Now Athlete Sabré Cook earned a P8 finish on Saturday and followed it up with a P10 on Sunday during Round 2 of the Porsche Carrera Cup North America, part of the Formula 1 race weekend at the Miami International Autodrome on May 3-5, 2024. Driving the No. 37 Ease Logistics 992 Porsche […]
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Balcaen Charges to Third in ARCA Points Standings with P8 Finish at Kansas

May 7, 2024
Shift Up Now Athlete Amber Balcaen earned a P8 finish under unusual circumstances in the ARCA Menards Tide 150 race at Kansas Speedway on Saturday, May 4, 2024. Driving the No. 22 ICON Direct Toyota for Venturini Motorsports, Balcaen completed all sessions - practice, qualifying and race - driving with a broken left foot. While […]
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Hayes Takes First Win of 2024 Season at Road America

May 1, 2024
Four Shift Up Now athletes took to the track over the weekend of April 26 and 27 at America’s National Park of Speed in Elkhart Lake, Wisconsin. Laura Hayes was behind the wheel as team manager and lead driver of the No. 225 Thunder Bunny Racing Toyota Supra GT4, and Shift Up Now by AE […]
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Strong Weekend for Freiberg and Unser at Barber

April 30, 2024
Shift Up Now Athletes Ashley Freiberg and Loni Unser competed in round two of the Porsche Sprint Challenge (PSC) North America by Yokohama at Barber Motorsports Park on April 26-28, 2024. The PSC race weekend took place alongside the NTT IndyCar Series on the picturesque, 2.38- mile, 16-turn track. PSC competition for Freiberg and Unser […]
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Shift Up Now and Sabelt America Introduce Limited-Time Signature Racing Gloves

April 25, 2024
In celebration of its four-year partnership with Shift Up Now, and the progress of Shift Up Now Athletes, Sabelt America has created limited-edition, signature pairs of racing gloves. Based in Boca Raton, FL, Carello Group LLC is the sole importer and distributor of Sabelt, the global leader in development and manufacture of original equipment, and […]
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