News

Shift Up Now Foundation Announces Sponsorship Grant Applications Now Open for 2026

Shift Up Now Foundation Announces Sponsorship Grant Applications Now Open for 2026

The Shift Up Now Foundation is honored to announce that sponsorship grant applications for the 2026 racing season are now...
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Nicole Havrda Announces 2026 Season with Shopify Racing Powered by TWOth

Nicole Havrda Announces 2026 Season with Shopify Racing Powered by TWOth

Shift Up Now Athlete Nicole Havrda unveiled her 2026 racing season plans, joining Shopify Racing powered by TWOth for its full-season participation...
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AE Victory Racing Names 5 Finalists for 2026 Female Driver Development Shootout

AE Victory Racing Names 5 Finalists for 2026 Female Driver Development Shootout

AE Victory Racing (AEVR) has selected five finalists to compete in its 2025 Driver Development Shootout, taking place January 29–30...
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“The Hannahs” to Compete in IMSA Michelin Pilot Challenge for 2026

“The Hannahs” to Compete in IMSA Michelin Pilot Challenge for 2026

Shift Up Now Athletes Hannah Greenemeier and Hannah Grisham announced this week that their Heart of Racing (HoR) team will...
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AE Victory Racing Finishes Third in Championship After Back-to-Back Podiums at COTA

AE Victory Racing Finishes Third in Championship After Back-to-Back Podiums at COTA

Shift Up Now Athletes Sarah Montgomery, Alana Carter and Ashley Freiberg earned two consecutive podium finishes for AE Victory Racing...
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A Night with the Shift Up Now Foundation Raises More Than $100,000 in Grants for Female Racers

A Night with the Shift Up Now Foundation Raises More Than $100,000 in Grants for Female Racers

The Shift Up Now Foundation is thrilled to announce that its second-annual, in-person fundraising event - A Night with the...
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Podium Finish for Hayes, Top-Ten Finish for AE Victory Racing at Barber

March 6, 2024
Five Shift Up Now athletes competed this weekend on Yokohama tires in variable weather conditions and produced a solid two days of successful racing with World Racing League (WRL) at Barber Motorsports Park. Ready to defend their title, 2023 WRL GTO champions Laura Hayes and Thunder Bunny Racing hit the ground running at Barber, using […]
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First Podium Finish of 2024 for Freiberg at Sebring Raceway

March 6, 2024
Two Shift Up Now Athletes supported by Mobil 1 Racing competed this weekend on Yokohama tires at Sebring International Raceway in the Porsche Sprint Challenge by Porsche Motorsports North America. In GT3 Cup, 2023 Porsche 991.2 Champion Ashley Frieberg returned to sprint competition with MDK Motorsports, this season racing in a 992 Porsche Cup Car […]
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Shift Up Now Announces privé products as New Corporate Member

March 1, 2024
Shift Up Now is proud to announce that privé products has come on board as a new Corporate Member of The Inside Track by Shift Up Now for 2024. To celebrate Women’s History Month, and launch the new partnership, all Shift Up Now supporters will get 35% discount on privé hair care products during March, […]
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Amber Balcaen Kicks Off 2024 Season with a Top Ten Finish in Daytona

February 20, 2024
Shift Up Now Athlete Amber Balcaen earned a ninth-place finish to start the 2024 ARCA Menards season in the Hard Rock Bet 200 race at Daytona International Speedway on Friday, February 16, 2024. Qualifying took place at 1:30 p.m. ET on Friday. Driving the No. 22 ICON Direct Toyota for Venturini Motorsports, Balcaen was one […]
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Dream Giveaway Teams Up with Shift Up Now for Exciting New Partnership

February 8, 2024
Dream Giveaway is pleased to announce their alliance with Shift Up Now as a Corporate Member. The partnership will bring Shift Up Now’s message to the 1.1 million racers, fans, automobile collectors, and enthusiasts that Dream Giveaway currently services as part of its 17-year history of leading automotive giveaway programs. Dream Giveaway has selected several […]
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