News

Shift Up Now Foundation Awards $300,000 in Grants to Female Racers for 2026 Season

Shift Up Now Foundation Awards $300,000 in Grants to Female Racers for 2026 Season

Indianapolis, IN - March 18, 2026 - The Shift Up Now Foundation is proud to announce that it is celebrating...
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Double Podium for AE Victory Racing to Kick Off 2026 Season at Barber

Double Podium for AE Victory Racing to Kick Off 2026 Season at Barber

Shift Up Now Athletes Hannah Grisham, Michele Abbate, Sally Mott, Sarah Montgomery and Ashley Freiberg, along with AE Victory Racing...
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Hoffmann, Freiberg and Unser Announce 2026 Plans with Kellymoss

Hoffmann, Freiberg and Unser Announce 2026 Plans with Kellymoss

Shift Up Now Athletes Erika Hoffmann, Ashley Freiberg and Loni Unser announced today that they will be racing for Kellymoss...
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Alana Carter Announces 2026 Season with Radical Academy Canada

Alana Carter Announces 2026 Season with Radical Academy Canada

Shift Up Now Athlete Alana Carter announced today that she will be part of a two-car, all-female lineup for the...
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AE Victory Racing Selects Brenna Schubert as Development Driver Following Successful 2026 Female Driver Shootout

AE Victory Racing Selects Brenna Schubert as Development Driver Following Successful 2026 Female Driver Shootout

AE Victory Racing is proud to announce that Brenna Schubert has been selected as one of the team’s Development Drivers...
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Nicole Havrda Announces 2026 Season with Shopify Racing Powered by TWOth

Nicole Havrda Announces 2026 Season with Shopify Racing Powered by TWOth

Shift Up Now Athlete Nicole Havrda unveiled her 2026 racing season plans, joining Shopify Racing powered by TWOth for its full-season participation...
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“The Hannahs” to Compete in IMSA Michelin Pilot Challenge for 2026

“The Hannahs” to Compete in IMSA Michelin Pilot Challenge for 2026

Shift Up Now Athletes Hannah Greenemeier and Hannah Grisham announced this week that their Heart of Racing (HoR) team will...
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Pippa Mann Returns to Nurburgring in 2024 with Girls Only Team

January 31, 2024
For the fourth consecutive year, Pippa Mann will compete with the Girls Only WS Racing program in the Giti Tire BMW M4 GT4. She’ll return to Germany for the 52nd running of the ADAC Total Energies 24 Hour race at the Nurburgring from June 1-2, 2024. Originally opened in 1927, and nicknamed “The Green Hell,” […]
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Hadley Set to Kick Off MX-5 Cup Season at Daytona

January 24, 2024
Shift Up Now Athlete Heather Hadley will return for a second season in the Whelen Mazda MX-5 Cup presented by Michelin, competing for BSI Racing. Rounds one and two of the season will take place at Daytona International Speedway on January 24-26, 2024, supporting the Rolex 24 Hours of Daytona. Competing on the 3.56-mile, 12-turn […]
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Shift Up Now Announces Three New Athletes for 2024 Season

January 16, 2024
Shift Up Now is proud to announce the addition of three talented female drivers - Heather Hadley, Nicole Havrda and Megan Meyer - to the roster for the 2024 season. Heather Hadley During her debut season in 2023, Hadley was one of the inaugural Shift Up Now Foundation grant recipients. She was the first-ever female […]
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Ariel Ream Named Interim CEO of Shift Up Now Foundation

January 11, 2024
Shift Up Now Foundation, Inc., an organization founded to help talented female racers in motorsport, is proud to announce that Ariel Ream has accepted the position of Interim CEO for its 501c3. The foundation, which lives alongside the for-profit business, furthers the mission by accepting tax-deducible gifts, donations and grants. These funds are used to […]
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JZilla Track Days Joins Shift Up Now as a Corporate Member

December 12, 2023
Shift Up Now is proud to announce that JZilla Track Days will join as a Corporate Member for the 2024 racing season. JZilla Track Days started in 2010 as a small group of close friends with the shared desire for driving and cars. It has since turned into an automotive community of 4,600 drivers, and […]
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