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Podium and Pole Position for Freiberg at Watkins Glen

Podium and Pole Position for Freiberg at Watkins Glen

Shift Up Now Athlete Ashley Freiberg earned her third consecutive podium with a third-place finish for round five of the...
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Second-Place Podium Finish for Unser at Watkins Glen

Second-Place Podium Finish for Unser at Watkins Glen

Shift Up Now Athlete Loni Unser earned her best result of the season, finishing second in round five of the...
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Top-Ten Streak Continues for Cook at Watkins Glen

Top-Ten Streak Continues for Cook at Watkins Glen

Shift Up Now Athlete Sabré Cook earned a pair of top-ten finishes in round four of the Porsche Carrera Cup...
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Hayes Makes History as Fastest Woman Ever on Pikes Peak

Hayes Makes History as Fastest Woman Ever on Pikes Peak

Shift Up Now Athletes Laura Hayes and Loni Unser took on the 102nd running of the Broadmoor Pikes Peak International...
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“A Night with the Shift Up Now Foundation” presented by PenFed Credit Union Coming in September

“A Night with the Shift Up Now Foundation” presented by PenFed Credit Union Coming in September

The Shift Up Now Foundation is excited to announce its inaugural in-person fundraising event, “A Night with the Shift Up...
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Hagerty Returns as Shift Up Now Partner for Fourth Consecutive Year

Hagerty Returns as Shift Up Now Partner for Fourth Consecutive Year

Shift Up Now is proud to announce that Hagerty will continue its partnership in 2024 by supporting Athletes Loni Unser...
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Strong Weekend for Freiberg and Unser at Barber

April 30, 2024
Shift Up Now Athletes Ashley Freiberg and Loni Unser competed in round two of the Porsche Sprint Challenge (PSC) North America by Yokohama at Barber Motorsports Park on April 26-28, 2024. The PSC race weekend took place alongside the NTT IndyCar Series on the picturesque, 2.38- mile, 16-turn track. PSC competition for Freiberg and Unser […]
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Shift Up Now and Sabelt America Introduce Limited-Time Signature Racing Gloves

April 25, 2024
In celebration of its four-year partnership with Shift Up Now, and the progress of Shift Up Now Athletes, Sabelt America has created limited-edition, signature pairs of racing gloves. Based in Boca Raton, FL, Carello Group LLC is the sole importer and distributor of Sabelt, the global leader in development and manufacture of original equipment, and […]
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Abbate Earns Exciting P2 Finish in Trans Am Race at Sonoma

April 24, 2024
Shift Up Now Athlete and Foundation Grantee Michele Abbate brought home a second-place finish in first race of the Sonoma SpeedTour doubleheader at Sonoma Raceway on April 18-21, 2024. Driving the No. 30 Ghost Energy car for Nitro Motorsports in the TA2 class of the Trans Am West Coast Championship among an 19-car field, Abbate […]
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Season-Best Finish for Balcaen at Talladega

April 23, 2024
Shift Up Now Athlete Amber Balcaen earned a P7 finish in the General Tire 200 at Talladega Super Speedway on April 20, 2024. This marked her second top-ten finish in just three ARCA Menards Series races so far, and placed her fourth in the drivers’ standings. Driving the Icon Direct No. 22 Toyota for Venturini […]
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Shift Up Now Foundation Provides Broader Opportunities for Grantees in 2024

April 18, 2024
The Shift Up Now Foundation is proud to announce that four female racers - Laura Hayes, Loni Unser, Michele Abbate and Sabré Cook - have been awarded grants for the 2024 season. The foundation, which lives alongside the Shift Up Now for-profit business, strives for gender equality for female athletes in motorsport, and furthers the […]
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