News

AE Victory Racing Builds Momentum Through Demanding Road America Weekend

AE Victory Racing Builds Momentum Through Demanding Road America Weekend

Shift Up Now Athletes Sarah Montgomery, Charlotte Traynor, Brenna Schubert, Hannah Grisham, Michele Abbate, and Alana Carter continued to build...
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Top-Five Finish for Hoffmann in GT4 America at COTA

Top-Five Finish for Hoffmann in GT4 America at COTA

Shift Up Now Athlete Erika Hoffmann earned a fourth-place finish in the Silver Class during round 3 of the 2026...
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Second-Place Finish for Lahlouh in GT World Challenge America at COTA

Second-Place Finish for Lahlouh in GT World Challenge America at COTA

Shift Up Now Athlete Therese Lahlouh earned a second-place finish in the Pro-Am Class—third overall—with teammate Thomas Merrill, for the...
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Top 10 Finish for Cook in Porsche Carrera Cup at Long Beach

Top 10 Finish for Cook in Porsche Carrera Cup at Long Beach

Shift Up Now Athlete Sabré Cook earned a top-ten finish during race one of the double-header Porsche Carrera Cup North...
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Victory, Pole Position and Multiple Podiums for AE Victory Racing  in Statement Weekend at Thunderhill

Victory, Pole Position and Multiple Podiums for AE Victory Racing in Statement Weekend at Thunderhill

Shift Up Now Athletes Laura Hayes, Michele Abbate and Hannah Grisham earned a first-ever overall victory for AE Victory Racing...
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Shift Up Now Foundation Awards $300,000 in Grants to Female Racers for 2026 Season

Shift Up Now Foundation Awards $300,000 in Grants to Female Racers for 2026 Season

Indianapolis, IN - March 18, 2026 - The Shift Up Now Foundation is proud to announce that it is celebrating...
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Hoffmann, Freiberg and Unser Announce 2026 Plans with Kellymoss

February 27, 2026
Shift Up Now Athletes Erika Hoffmann, Ashley Freiberg and Loni Unser announced today that they will be racing for Kellymoss in the 2026 Pirelli GT4 America season. Erika Hoffmann, a Porsche Sprint Challenge rookie standout, is teaming up with Porsche Sprint Challenge USA West Cayman Pro-Am champion Jack Parriott to join the GT4 America grid. […]
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Alana Carter Announces 2026 Season with Radical Academy Canada

February 24, 2026
Shift Up Now Athlete Alana Carter announced today that she will be part of a two-car, all-female lineup for the 2026 season with Radical Academy Canada for the 2026 FEL Motorsports Emzone Radical Cup Canada season. The team will field two Radical SR3 entries driven by Alana Carter and Sydney Cassels. The 2026 season represents […]
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AE Victory Racing Selects Brenna Schubert as Development Driver Following Successful 2026 Female Driver Shootout

February 10, 2026
AE Victory Racing is proud to announce that Brenna Schubert has been selected as one of the team’s Development Drivers for the 2026 season following the conclusion of its highly successful 2026 Female Driver Shootout at Inde Motorsports Ranch in Willcox, Arizona. The two-day Shootout took place January 29th and 30th and brought together five […]
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Shift Up Now Foundation Announces Sponsorship Grant Applications Now Open for 2026

January 29, 2026
The Shift Up Now Foundation is honored to announce that sponsorship grant applications for the 2026 racing season are now open. In addition, Shift Up Now Athlete Loni Unser is offering a $1,000 karting scholarship for 2026. Sponsorship grants are provided to award opportunities for female racers with both the talent and aptitude to succeed […]
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Nicole Havrda Announces 2026 Season with Shopify Racing Powered by TWOth

January 10, 2026
Shift Up Now Athlete Nicole Havrda unveiled her 2026 racing season plans, joining Shopify Racing powered by TWOth for its full-season participation in the 2026 IMSA VP Racing SportsCar Challenge season. This marks a major milestone for the organization with the launch of a brand-new program in partnership with Shopify and the debut of the Ligier JS P325. […]
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