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When Worlds Collide: Racing and the Shift Up Now NFT Project

When Worlds Collide: Racing and the Shift Up Now NFT Project

By Julia Landauer People’s reaction to the term NFT is varied: Excitement, cynicism, confusion. Mine is enthusiasm and I’m eager...
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Speed costs money: How fast do you want to go?

Speed costs money: How fast do you want to go?

These days, when I pull up to a race track, I still feel like the little kid who traveled to...
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My Season in Review: Michele Abbate Reflects on Trans Am National Tour Debut Season

My Season in Review: Michele Abbate Reflects on Trans Am National Tour Debut Season

By Michele Abbate This year was the most anticipated one of my racing career and it has not disappointed. I...
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The Best View Comes After the Hardest Climb (Part II)

The Best View Comes After the Hardest Climb (Part II)

By Laura Hayes ICYMI: CLICK HERE for Part I In a matter of hours, I was walking through the IMSA...
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The Best View Comes After the Hardest Climb

The Best View Comes After the Hardest Climb

Laura Hayes takes on Pikes Peak It’s a special feeling to know that my team - Thunder Bunny Racing -...
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Five Keys to Improving Your Mental Performance for Success In Racing

Five Keys to Improving Your Mental Performance for Success In Racing

By Amber Balcaen As racing drivers, physical training is a big part of our weekly preparation to make sure we...
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“Racing is Like a Drug”

“Racing is Like a Drug”

By Sarah Montgomery “Racing is like a drug.”  It’s the very first line I used in our recent episode of...
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From Karting to Cars

April 20, 2021
By Chloe Chambers This is my inaugural season in the Formula 4 United States Championship powered by Honda. A U.S. F4 car is an open-wheel formula car with a carbon fiber monocoque and slick Hankook tires. It is powered by a Honda Civic derived four-cylinder, two-liter motor that is race prepared by Honda Performance Development […]
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Why the Little Things Matter

February 22, 2021
By Erin Vogel “VIR is a serious track.” “GT3: Now that’s a serious car.” “It takes real strength to drive a car like that.” “That’s where the big boys run.” These are all things I’ve heard in an attempt to discourage me from chasing my dreams. And this is just in recent years – I […]
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Get Out and Do It: Nothing Great Ever Happens Inside Your Comfort Zone

December 28, 2020
By Loni Unser The sport of racing has given me more than I could ever imagine. In terms of life experience and lessons, it has felt like a second college education. Even so, I find myself searching for a bigger purpose in racing and sometimes get caught feeling guilty about racing for several reasons: I […]
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What Shift Up Now Means To Me

December 1, 2020
By Pippa Mann For as long as I can remember, I’ve loved cars. From playing with toy cars and watching races on TV as a kid to riding in cars – especially fast cars – and seeing and hearing the noise of fast cars in real life as I got older, the love has always […]
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