Shift Up Now Athlete Loni Unser earned her fourth consecutive podium - and sixth for the season - with a second-place finish in rounds nine and ten of the 2025 Porsche Sprint Challenge North America by Yokohama season at Road America on August 8-10, 2025. Competing for Kellymoss Racing, Unser piloted the purple No. 4 […]
Shift Up Now Athlete Sabré Cook continued her top-ten streak in race one of a double-header round five weekend in Porsche Carrera Cup North America presented by Solairus Aviation at Road America on July 31 - August 3, 2025. Fellow Shift Up Now Athlete Ashley Freiberg was also at the historic Wisconsin track for an […]
Shift Up Now Athletes Sarah Montgomery, Ashley Freiberg and Alana Carter made history by becoming the first-ever, all-female team to earn a World Racing League (WRL) GTO podium on Saturday, and then backed it up with another on Sunday, competing for AE Victory Racing (AEVR) in the GTO class at Michelin Raceway Road Atlanta on […]
The Shift Up Now Foundation is proud to announce a new, multi-event activation partnership with M1 Concourse, including the American Speed Festival and the inaugural Ladies Race of Champions (LROC), taking place on October 4-5, 2025 at M1 Concourse in Pontiac, MI. As part of the partnership, M1 Concourse has also been named Platinum Sponsor […]
Shift Up Now Athletes Loni Unser and Erika Hoffmann made their presence known during round four of Porsche Sprint Challenge North America by Yokoham, when Unser brought home back-to-back podiums and Hoffmann excelled in qualifying at VIRginia International Raceway on July 11-13, 2025. Both drivers were competing for Kellymoss Racing in Porsche Cayman GT4 RS […]