News

Hayes Wins Inaugural Ladies Race of Champions at American Speed Festival

Hayes Wins Inaugural Ladies Race of Champions at American Speed Festival

Shift Up Now Athletes Laura Hayes, Pippa Mann, Taylor Ferns and Megan Meyer competed in the inaugural Ladies Race of...
Read More
First All-Female Win in Class for AE Victory Racing at Utah

First All-Female Win in Class for AE Victory Racing at Utah

Shift Up Now Athletes Sarah Montgomery, Alana Carter and Ashley Freiberg made history by claiming their first-ever World Racing League...
Read More
Season-Best Finish for Cook at IMS Continues Top-Ten Streak

Season-Best Finish for Cook at IMS Continues Top-Ten Streak

Shift Up Now Athlete Sabré Cook earned a season-best, seventh-place finish to kick off round six of the Porsche Carrera...
Read More
Mazda Motorsports Provides Impactful Support for “A Night with the Shift Up Now Foundation”

Mazda Motorsports Provides Impactful Support for “A Night with the Shift Up Now Foundation”

Shift Up Now is proud to announce that Mazda Motorsports has stepped up with a generous donation to the upcoming...
Read More
Victory for Hoffmann, Second in Championship for Unser at Road Atlanta

Victory for Hoffmann, Second in Championship for Unser at Road Atlanta

Shift Up Now Athletes Erika Hoffmann and Loni Unser left their mark on the record books during a history-making Porsche...
Read More
Victory in Class and Pole Position for Hayes in GT4 America at Barber

Victory in Class and Pole Position for Hayes in GT4 America at Barber

Shift Up Now Athletes Laura Hayes, Hannah Greenemeier and Hannah Grisham competed in rounds 10 and 11 of Pirelli GT4...
Read More
Second-Place Podium for Carter in TC America Debut at Barber

Second-Place Podium for Carter in TC America Debut at Barber

Shift Up Now Athlete Alana Carter earned a second-place finish during her SRO debut driving for Ricca Autosport in Touring...
Read More
Victory for Unser in Thrilling Triple-Header Weekend at Watkins Glen

Victory for Unser in Thrilling Triple-Header Weekend at Watkins Glen

Shift Up Now Athlete Loni Unser earned her first win on Saturday during round six of the Porsche Sprint Challenge...
Read More
Local Indianapolis Companies Lucas Oil and West Fork Whiskey Step Up as Sponsors for “A Night with the Shift Up Now Foundation”

Local Indianapolis Companies Lucas Oil and West Fork Whiskey Step Up as Sponsors for “A Night with the Shift Up Now Foundation”

The Shift Up Now Foundation is honored to announce that Lucas Oil and West Fork Whiskey have come on board...
Read More

Unser Continues Podium Streak in Porsche Sprint Challenge at Road America

August 12, 2025
Shift Up Now Athlete Loni Unser earned her fourth consecutive podium - and sixth for the season - with a second-place finish in rounds nine and ten of the 2025 Porsche Sprint Challenge North America by Yokohama season at Road America on August 8-10, 2025. Competing for Kellymoss Racing, Unser piloted the purple No. 4 […]
Read More

Cook Adds Another Top Ten in Porsche Carrera Cup at Road America

August 5, 2025
Shift Up Now Athlete Sabré Cook continued her top-ten streak in race one of a double-header round five weekend in Porsche Carrera Cup North America presented by Solairus Aviation at Road America on July 31 - August 3, 2025. Fellow Shift Up Now Athlete Ashley Freiberg was also at the historic Wisconsin track for an […]
Read More

AE Victory Racing Earns First All-Female Driver GTO Podiums in WRL History

July 30, 2025
Shift Up Now Athletes Sarah Montgomery, Ashley Freiberg and Alana Carter made history by becoming the first-ever, all-female team to earn a World Racing League (WRL) GTO podium on Saturday, and then backed it up with another on Sunday, competing for AE Victory Racing (AEVR) in the GTO class at Michelin Raceway Road Atlanta on […]
Read More

Shift Up Now Foundation Announces Unique New Partnership with M1 Concourse

July 28, 2025
The Shift Up Now Foundation is proud to announce a new, multi-event activation partnership with M1 Concourse, including the American Speed Festival and the inaugural Ladies Race of Champions (LROC), taking place on October 4-5, 2025 at M1 Concourse in Pontiac, MI. As part of the partnership, M1 Concourse has also been named Platinum Sponsor […]
Read More

Double Podiums for Unser in Porsche Sprint Challenge at VIR

July 16, 2025
Shift Up Now Athletes Loni Unser and Erika Hoffmann made their presence known during round four of Porsche Sprint Challenge North America by Yokoham, when Unser brought home back-to-back podiums and Hoffmann excelled in qualifying at VIRginia International Raceway on July 11-13, 2025. Both drivers were competing for Kellymoss Racing in Porsche Cayman GT4 RS […]
Read More
© 2025 Shift Up Now Inc. All Rights Reserved