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Meet the Athlete: Ashlyn Speed

Meet the Athlete: Ashlyn Speed

Shift Up Now fans and supporters, it's time for another round of our “Meet the Athlete” series! Our goal is...
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Meet the Athlete: Tatiana Calderón

Meet the Athlete: Tatiana Calderón

Shift Up Now fans and supporters, it's time for another round of our brand-new series, “Meet the Athlete.” Our goal...
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Through My Eyes: First to the Finish and the Road That Got Me Here

Through My Eyes: First to the Finish and the Road That Got Me Here

Written by Shift Up Now Athlete Sally Mott Growing up as the daughter of a race car driver, our home...
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Meet the Athlete: Erika Hoffmann

Meet the Athlete: Erika Hoffmann

Shift Up Now fans and supporters, it's time for another round of our brand-new series, “Meet the Athlete.” Our goal...
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Meet the Athlete: Taylor Ferns

Meet the Athlete: Taylor Ferns

Shift Up Now fans and supporters, we’re excited to bring you a brand-new series called “Meet the Athlete.” Our goal...
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Meet the AE Victory Racing Shoot-Out Winner

Meet the AE Victory Racing Shoot-Out Winner

My name is Alana Carter. I’m a Canadian racing driver and most recently - the winner of the AE Victory...
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Passing the Torch: A New Era for Shift Up Now Membership

Passing the Torch: A New Era for Shift Up Now Membership

By Sarah Montgomery Sometimes, change is a good thing. It can be big and scary, but necessary for continued growth....
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The Best View Comes After the Hardest Climb (Part II)

July 21, 2022
By Laura Hayes ICYMI: CLICK HERE for Part I In a matter of hours, I was walking through the IMSA paddock at Watkins Glen to jump into my MX-5 car. It was a busy Thursday with two practice sessions to get reacquainted with an entirely different platform and a track I hadn’t driven in years. […]
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The Best View Comes After the Hardest Climb

July 14, 2022
Laura Hayes takes on Pikes Peak It’s a special feeling to know that my team - Thunder Bunny Racing - is now part of motorsports history and I have memories that will last a lifetime. As I write this, I’ve just concluded a week in Colorado Springs, where I competed in the 100th running of […]
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Five Keys to Improving Your Mental Performance for Success In Racing

June 22, 2022
By Amber Balcaen As racing drivers, physical training is a big part of our weekly preparation to make sure we are in the best possible shape for race day. But the secret to getting the results you want requires just as much time spent on mental preparation as physical. Combining the two creates a recipe […]
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"Racing is Like a Drug"

April 5, 2022
By Sarah Montgomery “Racing is like a drug.”  It’s the very first line I used in our recent episode of ‘The Drive Within’ on MotorTrend TV. My racing season started at Barber Motorsports Park on March 4-6, 2022, driving a brand new BMW GT4 M4 for Round 3 Racing in the World Racing League. I […]
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Shift Up Now: One Year On

November 30, 2021
By Pippa Mann One year ago, a big group of people took a leap of faith. It started with the Shift Up Now founder, Lynn Kehoe. Lynn was the first person to decide it was time to make a change. In doing so, she allowed Shea Holbrook and I to take the organization she had […]
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